LinkedIn Hands-On Workshop January 29

Do you need some updates to your LinkedIn profile?LinkedIn Hands-On Workshop

Everyone needs to spend a few minutes on social media a few times a day. Does that include your LinkedIn profile? You bet it does. Making tweaks and knowing the right updates to make will help you show up better in search results.

Do you need to learn how to warm up cold leads?

Have a meeting coming up with someone you have never met? Trying to find some potential clients?  Find out more about the power of LinkedIn to help you find and warm-up leads.

This hands-on LinkedIn workshop is the place you want to be to help you use LinkedIn better. We will go over your profile to help you establish the best use of keywords to be found, how to invite new connections, how to track connections using the CRM function in LinkedIn, and how to use the search features in LinkedIn to your business’ benefit.

  • When: January 29, 2014 8AM-to 11AM Includes continental breakfast.
  • Where: Northern Kane County Chamber office 20 S. Grove, Carpentersville, IL 60110
  • What: Bring your laptop. This is limited to the first 20 people who sign-up.
  • How: Sign-up by linking here – if you sign up by December 31, you will save $5 on the $30 registration fee. Click here to sign up! Select the workshop option that applys, enter your name and you will be taken to PayPal, where you can pay by credit card or PayPal.

Build Your Network

How can you build your network without having to physically network?

I just read a LinkedIn post from William Arruda advocating that you accept every invitation that comes your way on LinkedIn. Read it here While I totally agree in principle with what he says, I do understand people’s reticence to actually doing accepting anyone and everyone.Broaden your network

For an experiment, I went to my invitation box. It had 328 invitations in it. Almost every single one of them was not personalized. That means that either the person just clicked the connect button too quickly, they thought I would know who they were, or they were just inviting someone from the people I might know section.  I did find a few people that had personalized their invitation that I may have overlooked during a busy time period, but for the most part they were generic invitations.

To follow through on the advice from Mr. Arruda, I decided that I was going to connect with almost all of the people whose invitations were awaiting my response. I added about 170 or so people to my network in about 20 minutes. I received a response from 2 of them relatively promptly, so I could begin to build a relationship with them right away.

One of the reasons that I didn’t automatically connect with the people is because I like to tag my connections for future reference. Read more here.  With this in mind, I tagged all of them with a tag that let me know they were “on-line only” connections.

Another reason I like to keep at least some of these generic invitations in my in-box is that when I teach LinkedIn classes, I like to show people how to “reply don’t accept yet. Read more here.

My mantra when I teach is – It’s not about who you know, but who they know. The broader your network is, the more likely you will be able to connect with a potential employee, employee, or new business connection.

Whatever you choose to do with your LinkedIn connections, it is the best way to build your network without actually having to network!

I invite you to share your thoughts.

Hands-On LinkedIn Workshop

Take some time to participate in the Hands-on LinkedIn Workshop!LIworkshop200

When was the last time you spent any time on your LinkedIn profile? There have been a number of changes recently. Take this time to help yourself better understand a few things to make LinkedIn work better for your business.

Bring your laptop! We will:

  • work on your profile to make sure it will be found with a keyword search;
  • show you how to maximize your exposure; and,
  • give you direction on how to warm-up cold leads.

Interested? Here are the details:

WHEN:

October 30, 2014
8-10AM

WHERE:
QCI Restoration
1155 Bowes Rd
Elgin, IL 60123

Cost is $30. Register by going to:

http://time2mrkt.com/payment-center

Enter your name under the LinkedIn Workshop option.
Click pay now, use either PayPal or a credit card to register.

Sorry No Refunds on registration.

Thanks to T.G. Consultants who will be sponsoring the breakfast goodies!

LinkedIn Feature – Reply Don’t Accept Yet

Reply Don’t Accept Yet – LinkedIn feature is still there!

I don’t know about you, but I receive a number of invitations from people that I haven’t met. I don’t mind expanding my network through LinkedIn connections, but I try to tag my connections so know where the invitations are coming from is very helpful.

Before LinkedIn changed it’s invitations features, yet again, there was an option to “Reply don’t accept yet” to the person that sent the invitation. I thought this feature was lost forever, the same way that many other useful features, like polls, events, and questions have –  gone the way of the Dodo bird. But I have good news to report!

Reply don’t accept yet is still a useful and available LinkedIn Feature!!!  Watch this short video to see where you can find it. Or follow the directions below.

Need a step by step? Here are the directions:

1. Hover over the icon for messages

invitations NEW 1

 

 

 

2. A drop-down box will open with Messages from People to whom you are connected. Click on the word Messages.

invitations NEW 2

 

 

 

 

 

 

 

3. You Message Inbox will open. Select Invitations. A list of your invitations will show.

invitations from strangers

 

 

 

 

 

 

 

4. Click the down arrow next to “Accept” and the option for “Reply Don’t Accept yet” shows. Click that selection and send the potential connection a message. I use the following:

Please refresh my memory of how we may have met. I like to tag my connections for future reference.

That is the one way I can control how I organize my connections. It is really useful for finding people at a later time.

Happy Linking!

Using a Boolean Search

How can you take advantage of a Boolean Search?

All of the major search engines like Google, Yahoo and Bing let you enter keywords you select to find the topics you are researching. This works the same way in LinkedIn and many other platforms. If someone doesn’t know your name, but enters the words for things you provide, will they find you?

I do a great deal of work with job seekers. Since LinkedIn is my passion, it is only natural to spend time teaching job seekers how to make the most of their profile. One of the suggestions is to make sure that their profile is able to be found when the right string of keywords is entered into the search parameters.What are your keywords?

When teaching hands-on LinkedIn classes, I demonstrate how recruiters may enter six or seven keywords to limit the number of search results they obtain when seeking candidates. The goal the recruiter is seeking is 3-6 people who have all of recruiters keywords entered in their profile. You can use this same technique searching for a recruiter or a potential client.

I recently found this article from Beyond.com about using the various Boolean search patterns. While this article was written for job seekers, it is transferable to business owners to understand how someone may find them when doing a search. I don’t want to start an entire discussion on SEO, but understanding how Boolean search works will help you make sure that the right keywords are listed on your various webpages and social media profiles.

Please contact me if I can assist you with your LinkedIn personal or company profile. I am happy to consult with you in-person or through a webinar to help you optimize your LinkedIn or social media presence.