How often do you share a post in LinkedIn?
When I am teaching my LinkedIn workshops I always suggest that you should share a post to your connections 3 – 5 times per week. It doesn’t always have to be brand new content. It can be something you read from a company you follow, a group you are in, or something from your newsfeed.
One source for news you to share a post is the Daily Rundown that LinkedIn places in your Notifications.
If you manage a Company page on LinkedIn, this gives you the opportunity to share a post from your Home page without having to find your company page and add a post from there. It works the same way on a desktop or laptop as it does in the mobile version!!!
My suggestion to business owners is to share something to the business page first and then share that post to your personal feed. Then your employees can also share the post from the company and the views can grow exponentially. Give your sales people or business development team something great to work with regularly.
Remember the reason you want to share information often is to keep your name and face in front of your connections. You never know when someone sees your name and suddenly says, I need to talk to Dee about how she can help my company with social media. They may not see your post but they see the company post or vice versa.
Whatever time period you choose to follow, just make sure it is consistent. If you need help, let’s talk!