LinkedIn Groups Updates

Have you seen the latest LinkedIn Groups Updates

Today in LinkedIn, I clicked on Groups and noticed there has been a significant LinkedIn Groups Update.

See the image below, but to summarize:LinkedIn Groups appearance has changed

  • The groups to which you belong are listed across the top
  • Click “See More” to view all of your groups
  • Check the number of groups to which you belong – remember you can join up to 50 groups
  • Follow the conversations from your groups in a stream below the list.

Now one of the best things that this change has brought about is that if you want to start a discussion in more than one of your groups you don’t have to go from group to group to start the discussion.  For example, this is especially useful if you are sharing a job posting.  Click here to read about how to Share a Post that you see in your updates stream or from company updates.  What is great about the new feature is:LinkedIn Group Discussion

  • you type in your headline,
  • type in your message,
  • pick whether it is “General”, “Promotion”, or “Job” and then
  • Select the “Choose a group” to you see the drop-down list of your groups!

This is a great time saver if you don’t have an update to share from a company. It is a great way to gather information from multiple groups for research or to obtain an answer to a questions for which you just cannot find the answer. Share a workshop or other event to appropriate groups.

As a reminder, some groups moderate their discussions, so your post may not appear automatically. Be careful not to appear spammy so that you are cut out of the loop!

Happy posting!

LinkedIn – Top 5 Tips – Participate

This is the last in the series of my Top 5 LinkedIn Tips.  Now that your profile is up to snuff, you need to Participate to keep your name in front of your connections.

Participate – There are so many ways to participate in LinkedIn.  Three of the most obvious are:

  • Updates
  • Groups
  • Answers

Updates – When you share a status update, your post goes into the stream of your connections.  This is the most regular type of activity that you want to pursue.  I recommend posting something in your status at least 3 times a week.  The other things that you do show up as status updates – connections you make, answers you provide, and updates that you make to your profile.  If you aren’t actually posting information, people may not realize you are engaged or active in updating your knowledge withing your industry.

Groups – When you engage in discussions within Groups you not only get your name out there, but you are able to share your expertise.  Have you written a blog article that may be of interest to the members of the groups to which you belong?  Here is a link to a previous blog article on how to share that in your groups. In the article I recommend posting it to your company page first to gain that mileage.

Answers – To provide your expertise, seek out open questions in Answers.  You will find the Answers section under the MORE tab in the LinkedIn toolbar.  If you are searching for an answer to something new, or even old, you can use the function as well.  The more “best” answers you receive, your expertise level rises. Unfortunately, there are people who do nothing but answer questions hoping to get that best answer.  Within the answer you are able to provide a link to information on the web from an industry expert.  If you have a website, insert the link.

Every time you participate or connect with someone new, a notification goes up in the update streams of the people to whom you are connected.  Marketing theory goes that it takes 5-7 touches before someone remembers your name and 21 touches for someone to take action.  The more frequently your connections see your name (touches), especially with useful information, the more likely they are to either a.) do business with you, or b.) tell one of their connections about you. Either way, this drives back to my mantra – It’s not who you know, but who they know.

If you would like to read the other articles in this series link to the following: Photos, Complete, Connections, Invitations

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