Manage your Customer Service and Reputation all at once! Once upon a time, I worked for Spencer Gifts. Part of the training package for new employees was a cartoon video that talked about customer service. The video talked about how customers experience Fear, Uncertainty and Doubt when it comes to making certain purchases. Having good…
B2B vs. B2C – Twitter While I was thinking about trying to do this post in a 140 characters, it seemed a bit impossible. Plus the fact that the SEO on a 140 characters would be insane! In B2B vs. B2C – Twitter is the shorthand of marketing your brand. The analogy some people make…
Last week my post about adding your LinkedIn company page to Hootsuite turned into a Do you Use Hootsuite? post in the groups to which I belong on LinkedIn. One group member asked – Please explain the basics and advantages of “Hootsuite” to one that is not familiar with the concept. I thought it might be…
