B2B vs B2C – Facebook When we are discussing the difference for B2B vs B2C – Facebook, we need to understand the sheer number of users on Facebook make it a necessity to own your real estate on the social media platform. Facebook is more like a backyard barbecue. You invite friends because you like…
Facebook Page liking other Pages
Facebook Page liking other Pages The following video offers a quick how-to on your Facebook Page liking other pages. Remember that Facebook pages cannot invite people to connect like personal pages can, but just like personal pages, your page can like other pages. The video explains how you can see the posts from those pages…
Facebook Fan Pages
Recently I have been working with a national client who has individual locations across different states. Each location has some autonomy with the marketing of their location. Some of the locations know more about social media than others. During a recent survey, I discovered many people had set-up a personal Facebook page instead of Facebook…
Manage your Facebook Ads
How many of you use Facebook ads? You can use them to drive people to an event or your page. I always recommend CPC – cost per click because you will ultimately get the impressions, but only have to pay for a click when someone actually goes to where you are directing them. So once…
Facebook ‘Graph Search’
Facebook has just entered the search engine game with the announcement of Graph Search. Not only will it help individuals boost their career search prospects*1 by finding “friends of coworkers who are …” but it will help Business be able to perform better in-bound marketing by searching for people who…. What this means to you…
