Newer LinkedIn Features

Have you seen these newer features?

I attended a webinar yesterday about using LinkedIn for business growth and I learned about a couple of newer features that may or may not be available for you. They are something for which you will want to be on the look-out. Who knows, you may already be using them!

Newer Feature #1 – Ring my bell!

How many of you thought of the Anita Ward Song – Ring My Bell? LinkedIn has a relatively new feature that allows you to click on a bell on a company profile or a personal profile and you will get that news in your feed right away. You need to either follow or be connected with the person to see the bell. You can see all posts or tops posts depending upon whether it is marked or solid. You won’t be able to see it on your own profile.

This is not 100% effective. You should see in your notifications the posts from the people / companies you choose to ring their bell. It is recommended by other experts to keep it to 10 bells to avoid too much clutter.

Newer Feature #2 – Schedule Posts in LinkedIn

My team uses a scheduler tool to help us plan our week of posts for our clients. These are allowed by LinkedIn where lead generation tools are disallowed and you may lose your profile. LinkedIn now allows you to schedule a post natively inside of LinkedIn. If you need to schedule from your phone while you are out on the fly, this is available on the top right corner of my Android phone.

Check back for a post on Creator Mode for your business profile.

Using Hootsuite

Hootsuite is a great tool to use for scheduling posts!

I wrote an article a while back about adding a LinkedIn company page to your Hootsuite scheduler. You can take a look here.

Hootsuite keeps adding great options to make it a time-saver when posting to social media.  Their phone app isn’t as robust, but the desktop version is a wonderful tool.

If you want to add company pages to your stream you can view a video of how to do that in the link above, but here are a few still shots for your review:

1. Log into your account

2. Click on your image on the left side

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3. Click on your name

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4. Find your “My Social Networks”

5. Hover over and click to add a social network

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6. Pick the platform that you want to add.

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7. Connect your personal profile

8. Add the group, profile or page that you want to post in or follow.

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9. Once added, go to the streams and modify what appears in a stream!

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Only 10 LinkedIn Company pages or showcase pages are available.

The one challenge to Hootsuite is you cannot add your personal G+ feed, and if you have more than 10 company pages including the showcase pages, you may not be able to see the company page that you want to add. That is something that Hootsuite needs to fix.

 

 

 

 

Let me know if you have any other social media questions! I offer one-on-one consultations or small group classes. Take a look at all of my services here.

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