Whether you like it or not, social media is here to stay. But you need to determine which platform is or platforms are better for your business. So… B2B vs. B2C – which platform is best for your business? So there are over 200 social platforms that you can choose to use. Determining where you…
An article I recently read proposes that Facebook should be your primary social media platform. I contend that it depends upon your targeted audience as to which platform is your first choice. Let’s talk about a couple of choices: Blogging – if you are a B2B business you need to seriously consider writing a blog article on…
Today is Christmas Eve. All of our presents are wrapped and under the tree. Here are a few questions for you? Did you buy anything from your phone? Did you search coupons on social media – Facebook, Twitter, G+ or things like Yelp? Did any stores send you coupons by text? Did you buy a…
At a recent meeting, I overheard someone say that an entire campaign was going to be directed to a Facebook page. Is Facebook your only strategy? Are you relying on one method to get your message out, build your brand, or manage your customer service? Most people will probably be answering that they have more…
How often do you write a blog article and think – “Well that’s done, not I need to come up with posts for …..” Use the content you created for multiple purposes. I did just that with an article I wrote for the Daily Herald. The piece was my Top 5 Tips for LinkedIn. Here…
