Last week my post about adding your LinkedIn company page to Hootsuite turned into a Do you Use Hootsuite? post in the groups to which I belong on LinkedIn. One group member asked – Please explain the basics and advantages of “Hootsuite” to one that is not familiar with the concept. I thought it might be…
I happen to be a “pro” user in Hootsuite to enable me to manage my multiple client accounts (that means I pay a monthly fee to have more than the minimum profiles). One of my biggest recent challenges was the ability to post something to Facebook, Google+ and LinkedIn company pages, I would have to log…
Networking can help you find a job or find a business contact. This article 4 Steps to Getting the Most Out of Networking addresses a couple of key points. Here is my perspective: Attending networking events for me serves 2 purposes: To refresh the memory of the people that I know that I am “around”. When…
This Forbes article Small Business + Small Marketing = Really Big Losses trended on LinkedIn recently and brings up very valid points about marketing. Entrepreneurs know their business – mostly because they are technicians who have become business owners. In many cases, the person is/was good enough at their craft or trade that they decided to…
If the song from the Sound of Music – Favorite Things could be rewritten to my thinking social media and LinkedIn would be included as one of the items in the list. LinkedIn is one of my favorite social media tools. Whenever I see an article on LinkedIn, I take a peek. Often the titles are the…