Last week my post about adding your LinkedIn company page to Hootsuite turned into a Do you Use Hootsuite? post in the groups to which I belong on LinkedIn. One group member asked – Please explain the basics and advantages of “Hootsuite” to one that is not familiar with the concept. I thought it might be…
How do you Network?
Networking can help you find a job or find a business contact. This article 4 Steps to Getting the Most Out of Networking addresses a couple of key points. Here is my perspective: Attending networking events for me serves 2 purposes: To refresh the memory of the people that I know that I am “around”. When…
Simple doesn’t mean Easy
This Forbes article Small Business + Small Marketing = Really Big Losses trended on LinkedIn recently and brings up very valid points about marketing. Entrepreneurs know their business – mostly because they are technicians who have become business owners. In many cases, the person is/was good enough at their craft or trade that they decided to…
One of my Favorite Things
If the song from the Sound of Music – Favorite Things could be rewritten to my thinking social media and LinkedIn would be included as one of the items in the list. LinkedIn is one of my favorite social media tools. Whenever I see an article on LinkedIn, I take a peek. Often the titles are the…
Why do you use the Social Networks you do?
When I speak to groups or to individuals, one of my standard questions is do you have a LinkedIn profile, Facebook profile, Twitter handle and do you have a company page for each of those? Recently I read an article entitled Why Google+ Wont Succeed. The basis of the article is that people don’t like to…