Hootsuite is a great tool to use for scheduling posts! I wrote an article a while back about adding a LinkedIn company page to your Hootsuite scheduler. You can take a look here. Hootsuite keeps adding great options to make it a time-saver when posting to social media. Their phone app isn’t as robust, but…
How can you take advantage of a Boolean Search? All of the major search engines like Google, Yahoo and Bing let you enter keywords you select to find the topics you are researching. This works the same way in LinkedIn and many other platforms. If someone doesn’t know your name, but enters the words for…
What is your process to warm up cold calls? With 30% of the over 300 million users in the United States, isn’t giving LinkedIn worth a try? This 2013 Harvard Business review looked at some of the statistics with salespeople and LinkedIn. With that many people at your disposal, you would be foolish not to…
I am a huge advocate of social media. That is stating the obvious, since it is how I make a living. While saying that, I need to say it is not the only tool you should use to market your business or is it? This Forbes article struck a chord with me.Why Social Media Isnt…
Endorsements vs. Recommendations In September of 2013, I wrote an article about endorsements and recommendations. Since that time, LinkedIn has does some remodeling and the part of the article that addressed product recommendations is no defunct. Let’s revisit endorsements and recommendations. Who gives endorsements? Have you written any recommendations? Have you ever shared someone’s profile with…
